Real Estate Lead Generation 101

What are the best real estate lead generation options today? Where and how can real estate agents, investors and other related industry professionals generate more leads for buying, selling and renting properties? What are some of the little known benefits, and pitfalls of common real estate lead generation channels today? Here are 12 ways for real estate investors and Realtors to bring in more leads: Direct Mail Some popular real estate gurus have said that direct mail is the fastest and easiest way to generate new leads. It can still be very effective. In fact, as others have turned to online marketing, direct mail may have become even more effective and profitable. However, direct mail success… Read More

Continue Reading

Technology vs. People Skills: Which Real Estate Strategies Will Win?

The real estate industry caters to independent strategies. For every investor, there is another way to go about conducting business. Some may prefer to utilize the convenience of technology while others want to maintain personal relationships. However, for one reason or another, there remains a void between these two independent strategies. Smart investors will figure out how to incorporate technology into their business while simultaneously maintaining the personal relationships that they have worked so hard to create. Others will need to learn this before it is too late. Using the latest technology, in association with establishing lasting relationships, can go a long way in making a business successful. Programmers, and the venture… Read More

Continue Reading

Real Estate Investing As A Business

“Investment is most intelligent when most business like” – Warren Buffett If investing is better when conducted most business like, does it mean that more real estate investors ought to be investing in a more businesslike fashion? Should every real estate investor be investing as a business? What does that really mean? What does it look like? Does that limit the types of properties and strategies that can be applied? Where can help and support be found for building a more businesslike property portfolio? What does Real Estate Investing as a Business Mean? “Businesslike” investing suggests a less emotional, better organized, well thought out approach to real estate. Definitions of ‘business’ can range… Read More

Continue Reading

Housing Still The Best Investment Tool Of A Lifetime

Many people are still wondering whether or not real estate is one of the best investment strategies for long-term wealth building. Is investing in homes still a smart investment for the average individual? Is a home still the best investment of a lifetime for most Americans? If so, why are some pessimists still questioning the rebound in the news? Behind the Headlines Real estate companies will always boast about the benefits of acquiring real estate because it is their job. That is, unless of course, they have gotten into the rental business and make their money by touting the benefits of renting instead. Let’s be honest; statistics can be found and… Read More

Continue Reading